1. Business Strategy Planning and Execution
- Formulate and execute monthly, quarterly, and annual sales plans to ensure the achievement of revenue and profit targets set by the Board of Management for the Branch.
- Conduct market analysis, evaluate development trends in the metal welding and cutting industry, identify business opportunities, and formulate appropriate customer development strategies.
- Monitor and evaluate the branch's business performance; propose solutions to increase sales, market share, and competitive advantages.
- Manage sales budgets, ensure investment efficiency, and optimize resources.
2. Sales Team Management and Development
- Establish organizational structure, allocate sales territories, assign accounts, and set appropriate sales targets for the Sales Engineer team.
- Recruit, train, coach, and develop the sales team towards professionalism, high performance, and sustainability.
- Establish a KPI system, evaluate performance, and design incentive/motivation programs to enhance employee productivity.
- Directly lead the team in key projects, accompanying staff in client consulting and customer development activities.
3. Market and Key Account Development
- Maintain and cultivate relationships with existing strategic clients, partners, and distributors.
- Seek and explore new business opportunities; expand the customer network across key industries such as Oil & Gas, Automotive, Steel Structures, Shipbuilding, Boilers, Mechanical Fabrication, and Precision Machining.
- Directly participate in negotiations, discussions, and closing of high-value contracts and projects.
- Coordinate with relevant departments to ensure service quality and customer satisfaction.
4. Operations Management and Reporting
- Monitor and analyze business metrics and the operational performance of the branch.
- Prepare periodic sales reports regarding revenue, market conditions, customers, sales forecasts, and development plans.
- Provide strategic insights, assessments, and recommendations to support the Board of Management in decision-making.